Process

With experience in multiple product launches, I have my own design process that can be tailored to fit your context. While every project is unique, my process serves as a solid framework for delivering valuable products.

With experience in multiple product launches, I have my own design process that can be tailored to fit your context. While every project is unique, my process serves as a solid framework for delivering valuable products.

With experience in multiple product launches, I have my own design process that can be tailored to fit your context. While every project is unique, my process serves as a solid framework for delivering valuable products.

Context Research & Analysis

To solve a problem effectively, I believe in immersing myself within the problem space, by whatever means available.

stakeholder interviews / journey mapping / benchmarking and market analysis / product audits

Product and Design Strategy

I always strive to translate boundary conditions into design principles, based on cognitive biases or best practices, that can guide the design process.

product design principles / mental models / cognitive biases / vision concepts / storytelling

Ideation and Conceptualisation

Translating ideas into tangible artefacts is a powerful tool for ideation and communication, be it fat marker sketches to hi-fi prototypes.

rapid conceptualisation / minimal viable iterations / design sprints

Rapid Iterative Design

Strong believer in that one of the best ways for evaluating solutions and establishing facts is by iterating fast, and real fast.

usability testing / streamlined feedback loops / surveys and quantititative tests

Design Delivery

Any idea can only rise to the level of its execution. I take great interest in setting up efficient processes to guarantee production results.

design systems / hand-off process / front-end frameworks / quality assurances

Continuous Improvement

A product lifecycle is one of continuous improvements, bearing in mind that you can always learn and improve on first drafts.

data informed design / conversion optimisation / analytics

Context Research & Analysis

To solve a problem effectively, I believe in immersing myself within the problem space, by whatever means available.

stakeholder interviews / journey mapping / benchmarking and market analysis / product audits

Product and Design Strategy

I always strive to translate boundary conditions into design principles, based on cognitive biases or best practices, that can guide the design process.

product design principles / mental models / cognitive biases / vision concepts / storytelling

Ideation and Conceptualisation

Translating ideas into tangible artefacts is a powerful tool for ideation and communication, be it fat marker sketches to hi-fi prototypes.

rapid conceptualisation / minimal viable iterations / design sprints

Rapid Iterative Design

Strong believer in that one of the best ways for evaluating solutions and establishing facts is by iterating fast, and real fast.

usability testing / streamlined feedback loops / surveys and quantititative tests

Design Delivery

Any idea can only rise to the level of its execution. I take great interest in setting up efficient processes to guarantee production results.

design systems / hand-off process / front-end frameworks / quality assurances

Continuous Improvement

A product lifecycle is one of continuous improvements, bearing in mind that you can always learn and improve on first drafts.

data informed design / conversion optimisation / analytics

Context Research & Analysis

To solve a problem effectively, I believe in immersing myself within the problem space, by whatever means available.

stakeholder interviews / journey mapping / benchmarking and market analysis / product audits

Product and Design Strategy

I always strive to translate boundary conditions into design principles, based on cognitive biases or best practices, that can guide the design process.

product design principles / mental models / cognitive biases / vision concepts / storytelling

Ideation and Conceptualisation

Translating ideas into tangible artefacts is a powerful tool for ideation and communication, be it fat marker sketches to hi-fi prototypes.

rapid conceptualisation / minimal viable iterations / design sprints

Rapid Iterative Design

Strong believer in that one of the best ways for evaluating solutions and establishing facts is by iterating fast, and real fast.

usability testing / streamlined feedback loops / surveys and quantititative tests

Design Delivery

Any idea can only rise to the level of its execution. I take great interest in setting up efficient processes to guarantee production results.

design systems / hand-off process / front-end frameworks / quality assurances

Continuous Improvement

A product lifecycle is one of continuous improvements, bearing in mind that you can always learn and improve on first drafts.

data informed design / conversion optimisation / analytics

©️

Stephan Ye 2024 • You can reach me at hey@stephanye.design

© Stephan Ye 2024 • You can reach me at hey@stephanye.design